Venue: Swanwick Marina, Southampton, UK
Website: www.britishmotoryachtshow.com
Size:
- Exhibition Space: 15,000 sqm (onshore) + 80+ vessels afloat
- Exhibitors: 50+ international brands (2025 projection), including Sunseeker, Princess Yachts, Fairline, and Sanlorenzo
- Visitors: 12,000+ high-net-worth buyers and industry professionals
Features:
- Premiere Showcase
- UK & World Debuts:
- Sunseeker Manhattan 68: A flagship model with a hybrid propulsion system and panoramic saloon .
- Axopar 29 CCX: A versatile day boat with a modular layout and carbon-fiber hull.
- Sanlorenzo SX76: A 23.75m explorer yacht blending classic design with modern sustainability features .
- Industry Titans:
- Princess Yachts celebrates its 60th anniversary with the Y7 and F65 models.
- Fairline showcases the Squadron 58, featuring a retractable hardtop and smart home integration .
- UK & World Debuts:
- Intimate Buying Experience
- Appointment-Only Access:
- Private tours of luxury yachts under 25 meters, including custom-built models from brands like Fleming Yachts and Absolute .
- VIP Lounges:
- Exclusive access to automotive displays (e.g., Bentley and Aston Martin) and English sparkling wine tastings .
- Appointment-Only Access:
- Innovation & Sustainability
- Hybrid & Electric Vessels:
- Azimut’s Magellano 25 Metri hybrid yacht, achieving 30% fuel savings.
- XO Boats’ all-electric tender range, with a 50-nautical-mile autonomy .
- Sustainability Talks:
- Workshops on circular economy practices and eco-friendly maintenance, hosted by The Green Blue .
- Hybrid & Electric Vessels:
- Lifestyle & Networking
- Culinary Delights:
- Michelin-starred pop-up restaurants and artisanal food stalls.
- Marine Tech Demos:
- Live demonstrations of AI navigation systems and underwater drones .
- Culinary Delights:
Industry Status:
- UK’s Premier Luxury Motor Yacht Event:
- Ranked alongside the Southampton Boat Show for its focus on high-end buyers, attracting 40% international visitors from Europe and the Middle East .
- Economic Impact:
- Generates £12 million annually for Southampton’s economy, supporting 500+ local jobs .
- Market Leadership:
- 74% of exhibitors report securing sales leads at the show, with an average transaction value of £1.2 million .